In 1938 the Cadillac Series 65 and the Series 75 shared a new front end style featuring a massive vertical cellular grille, three sets of horizontal bars on the hood sides, alligator hood, and headlights on the filler space between the fenders and the hood. Optional sidemount covers were hinged to the fenders. Quarter windows were of sliding rather than hinged construction. The rear of the body had rounder corners and more smoothly blended lines. Trunks had more of an appearance of being an integral part of the body. Bodies were all steel except for wooden main sills. New chassis details included a column gear shift, horns just behind the grille, battery under the right hand side of the hood, transverse muffler just behind the fuel tank, wheels by a different manufacturer, “Synchro-Flex” flywheel, hypoid rear axle and the deletion of the oil filter. All Cadillacs shared the same 346 in L-head V8, although the 75 generated 140 hp (104 kW) instead of 135 hp (101 kW) like the rest of the line thanks to a higher 6.70:1 compression ratio, necessitating the use of higher octane fuel.
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